The Brand Trailer features 3 story(selling) reels pinned to the top of your Instagram. So when someone meets you in person and goes to look you up, your IG finishes the job. No more cringing when someone asks for your handle. Proudly share it and know it's working overtime for you.
Because when you walk in the room, your Instagram finishes the job when they follow you.
So… What is this exactly?
Doing the selling for you in your sleep.
your personality
dripping in
3 pinned reels
Your Instagram is your personality when you're not in the room
You already know the power of showing up. And when you do, people love you. They want to work with you. They follow you on the spot.
But then they come across your Instagram and they're… confused. The person they just met isn't quite showing up on this page. The energy doesn't match. And that connection you just built? It starts to cool before you ever get to follow up.
You're already doing so much right. You're charismatic. You're booked. People are drawn to you in person. The only gap is that your Instagram hasn't caught up to who you actually are. And these 3 reels close that gap.
If you want to create content every day, that's cool. But you don't have to. What you do need is a few strategic pins that sell for you when you're not in the room, so every follow turns into a fan, and every fan turns into a client.
Imagine..
Someone finds you after a conference and your Instagram immediately confirms everything they felt about you in person. They DM you that night.
Someone finds you after a conference and your Instagram immediately confirms everything they felt about you in person. They DM you that night.
A podcast host checks your page before booking you and thinks "yes, this is the energy I want on my show."
You haven't posted in three weeks but your pinned reels are still bringing in inquiries because they're doing the work without you.
A referral looks you up, watches your pins, and books without ever getting on a discovery call because your Instagram already built the trust.
It's 2am and someone can't sleep so they're deep in your page. They watch all 3 of your pinned reels and by the time the sun comes up, they're already drafting you a DM because they're obsessed.
A podcast host checks your page before booking you and thinks "yes, this is the energy I want on my show."
You haven't posted in three weeks but your pinned reels are still bringing in inquiries because they're doing the work without you.
A referral looks you up, watches your pins, and books without ever getting on a discovery call because your Instagram already built the trust.
It's 2am and someone can't sleep so they're deep in your page. They watch all 3 of your pinned reels and by the time the sun comes up, they're already drafting you a DM because they're obsessed.
All because you invested in 3 strategic pinned reels
working 24/7
on a loop
showcasing your charismatic self
I know this works
because I did it for myself
So I turned it into an offer
My business got really busy. I was 3 months postpartum. I was booking through referrals and as a result… my Instagram went quiet (IYKYK).
But I knew referrals were still going to do a quick vibe check on my page before reaching out. So I created my first Brand Trailer, decided to pin it to the top of my page, and figured I'd let that do the work since I couldn't keep up with a content calendar.
My DMs popped off. Consistently I'd get SENT this Reel, and people wouldn't even need a sales call. One single reel was doing the selling for me while I was living my life, taking care of my baby, and showing up for the clients I already had.
That's when I realized: every founder needs this.
because I did it for myself
My business got really busy. I was 3 months postpartum. I was booking through referrals and as a result… my Instagram went quiet (IYKYK).
But I knew referrals were still going to do a quick vibe check on my page before reaching out. So I created my first Brand Trailer, decided to pin it to the top of my page, and figured I'd let that do the work since I couldn't keep up with a content calendar.
My DMs popped off. Consistently I'd get SENT this Reel, and people wouldn't even need a sales call. One single reel was doing the selling for me while I was living my life, taking care of my baby, and showing up for the clients I already had.
That's when I realized: every founder needs this.
So I turned it into an offer
I know this works
that sell for you
3 pinned reels
Every Brand Trailer is fully customized. No templates, no trends. Just you.
Reel 1 is always your Brand Trailer, all about you and your story. Reels 2 and 3 are customized from a menu of options based on what your brand needs most.
Reel One
Always included
Your origin story told in a way that makes someone who just landed on your page think okay, I'm paying attention.
This one's non-negotiable.
Reel Two/Three
Choose from the menu
The Signature, The BTS, The Hot Take, The Client Story, The Pilot Episode, or The Why Her.
We'll find the right fit on our strategy call.
Everyone else is on the content hamster wheel.
You have 3 reels that are selling for you.
While other people are pumping out daily posts hoping something sticks, your 3 pinned reels are doing the heavy lifting. They're working when you're in meetings. They're working when you're on vacation. They're working when you haven't posted in a month. Three reels. Always selling. Always you.
The story(selling) queen.
Hi, I’m Gel
People say I'm the best story(selling) reels creator on the internet. And by people, I mean the academy. I won 3 Reelies Awards. They're the Oscars for video marketing. Someone warn Meryl Streep.
I've spent years working with 80+ brands, finding the story inside every founder and turning it into content that makes strangers on the internet feel the same pull people feel when they meet you at a dinner table.
How It Works
Done for you. Delivered in a week.
Strategy call
We hop on a 1:1 call and strategize the three Reels
I script everything
You don't need to figure out what to say. I write all three scripts and build shot lists so filming is effortless, just press record.
Edit + deliver
I handle all the editing. Your 3 finished reels land in your dedicated Notion portal.
Revisions
I'll do two rounds of revisions if we need, and then your videos will be ready to post.
— You're the person people remember after one conversation and you want your Instagram to carry that same energy.
— You're speaking, podcasting, networking and your Instagram needs to be the follow-up that seals the deal.
— You know the power of great content. You just haven't had the time or the team to make it match how good you already are.
— You want 3 killer pinned posts that work for you 24/7, not a full content strategy or social media manager.
— You want someone to run your entire Instagram. This is 3 strategic reels, not full account management.
— You're looking for trending audio or viral content. That's the opposite of what we do.
— You're not ready to show up on camera. You're the star of a Brand Trailer, that's the whole point.
— You're still figuring out your offer. Brand Trailers work best when you know who you are and what you sell. We just make your Instagram show it.
This is your thing if:
Probably not your thing if:
Delivered in 7 days
3 story(selling)reels
One-Time Investment: $1100 (or 3x payments of $400)
→ 1:1 brand strategy call
→ 3 fully scripted + edited reels
→ Custom shot lists so filming is effortless
→ Captions + pinning strategy included
→ Customizable reel menu, you pick what fits
→ Dedicated Notion portal for your project
→ 7 days of async support
Questions you might have
Do I need to film myself?
Yes, you're the star. But I make it ridiculously easy. You'll get detailed scripts and shot lists so you know exactly what to say and film. Most founders knock it out in under an hour.
What if I don't know what to say on camera?
That's literally the whole point of hiring me. I do the strategy call, I write the scripts, I build the shot lists. You just show up and be yourself. I handle everything else.
What's the actual turnaround?
7 days from our strategy call to finished reels in your Notion portal. There's a little pre-work on your end (a questionnaire + gathering b-roll) and then we go.
Can I customize what the 3 reels are about?
Absolutely. Reel 1 is always your Brand Trailer origin story pin. For Reels 2 and 3, you pick from a menu of options or we figure out the best combo together on our strategy call.
Can I buy more reels later?
Yes. Once your Brand Trailer is done, you can add individual story-selling reels à la carte. Most founders want to keep the momentum going once they see their page come alive.
I don't really post on Instagram, is this still worth it?
Especially then. This isn't about becoming a content creator. It's about having 3 pinned reels that sell for you every time someone looks you up, whether you post again next week or next quarter.
